In the world of fashion, clothing labels are as important as the clothes because they carry the brand’s identity to stand up from the crowd. Choosing the right label is not as easy as you think because you have to select the type of label or combination of labels you need to use, the materials, and design. Woven labels are usually sewn inside the garment or clothing just bellow the collar, acting as a constant display of a brand’s signature, and it is also a reference that most people know to check the size and care instructions, In this article, we will share you the basic concept of garment brand awareness and branding using woven labels.
When it comes to branding of garments, woven labels bear a unique and powerful authority, establishing the image of a brand through time, and promoting brand awareness among consumers. Garment branding includes swing tags which are removed from a customer wear the clothing, and printed brand labels and transfers are designed to stay, just fading and wearing off in the long run. On the other hand, woven labels are created with the use of weaving looms which are integrated warp and weft yarns coming from a pattern or design. Woven labels must have great quality and durability because the maintain and promote your brand identity, so get to choose the right yarn shades, the quality of weave and material such as satin, damask, and taffeta.
The manufacturing of woven labels take a collaborative effort to gain positive and effective marketing results, from the identification of the best graphic design and the functional needs of the garment and the desired brand identity, and focusing on choosing the right yarn shades, weave quality, and label finish. Woven label designs usually have minimalist approach, using soft, high definition yarns, clean lines, and natural shades. Woven labels say much about the success of your brand, the message you want your customers to get, the feel you want them to experience, and the value you want them to invest in your brand. A good woven label design let your customers feel that they are investing in a good quality garment, bringing them comfort, pride, and a sense of fulfillment.
You can promote your brand identity using customized woven labels from a trusted, reliable, and reputable company such as Woven Label HK. Woven Label HK has been in the business for many years now, manufacturing all sorts of woven labels using great materials and blend of design for functionality, durability, creativity, and consumer appeal. It is time to build your brand through woven labels, feel free to check the homepage or website of Woven Label HK today.