If you are planning to design a DIY logo, then these few tips may be of great help. Although these Do-It-Yourself logos are not suggested for big corporations, these are still best for your small, start-up businesses, groups, teams and the likes. When creating your own logo, try asking other people of their idea about your finished product. Through this, you will know the mistakes you have overlooked.
To start with, here are a few tips you may want to consider:
Abbreviate or leave out company names- If you have a long company name, it is not recommended to spell them out in your design as it will make a poor logo. What’s advised is that you create an abbreviation so people who see your logo will easily remember it.
Make tag lines but do not put it in your logo- Making a tag line makes your marketing strategy more effective, but leave it out when making your logo. You can include it though in your other marketing materials.
Choose the right colors- Put in mind that colors set the feelings and moods of your clients and customers. Hence, make use of a color wheel to select complimenting colors.
Choose the right font- To see if you have used the right font, read the logo from a distance. If it is too small, then it is not the right font.
Making use of the right tools- First of all, draw out your designs with a pen and paper. Create numerous designs and select which ones reflect your company best. Of course, make sure to use the best website that could fulfill your DIY logo needs.
Research for tips and tricks from professionals- If you ever get stuck and you do not know what to do next, do not hesitate to seek help from professionals. These professional designers will help you with the technical stuff.
Check everything before printing – After everything has been finalized, check all technicalities and machines you will be using to print your logo. Make sure to set correct file formats so things will fall smoothly.
Put in mind that the logo you are about to design is the visual representation of your company. If the logo is weak, then customers and clients may see your company as weak as well. Also, if your design looks cheap, then customers may think that your goods and services are cheap too.
Do not drag down your company by creating the wrong logo. You can follow these tips to ensure you have an effective logo that is memorable and marketable. Not only will it enhance your brand, but it will also build connection with your clients and customers. Do not waste your precious time and create your own DIY logo now.